Creative success isn't an accident. It's by design.

When you create the way you were designed to, you can do your best work on purpose, every time.

The Creative Core Snapshot reveals the structure behind your creative process.


Through 24 questions, you’ll see how balanced you are across the Four Creative Cores (Heart, Imagination, Skills, and Systems) and identify your next area of growth.



When you create the way you were designed to, you can do your best work on purpose, every time.

When creativity isn't flowing, it’s hard to know what to fix

You’ve tried new tools, watched a few tutorials, and maybe even tried finding a new job.

But the creative fog keeps coming back.

More effort won't solve your problem. You need to understanding how you were designed to create.

There’s a structure behind creativity

The Four Creative Cores—Heart, Imagination, Skills, and Systems—represent the four areas EVERY creatives need to be successful.

When one area is too strong or too weak, it creates an imbalance that comprises your work, relationships, and ultimately your ability to achieve your creative goals.

Understanding your balance across these four cores gives you language, clarity, and a roadmap for growth.

The Snapshot gives you clarity, Coaching helps you build from it

Your Creative Core Snapshot reveals where your to focus your growth.

Through one-on-one coaching, we’ll turn that insight into a clear plan for your next creative season—whether you’re leading a team, serving in creative ministry, or building a freelance business.

Hi, I'm Matt

Founder of Lunchtime Heroes

I've been using creativity for ministry since 2002. After two years promoting missions and 16 years on church staff in roles ranging from graphic designer to Creative Minister, I shifted from serving one church to equipping many.

In 2022, I launched Lunchtime Heroes to help Christian creatives use their gifts and skills for ministry and business.

But I'm not just a coach. I actively support clients through branding, design, coaching, and consulting. I've had the privilege of partnering with churches and businesses across the country.

Outside of ministry work, I enjoy BBQ, roasting (and drinking) coffee, and (marginal) gaming with friends.

Some of the amazing organizations I've supported

Jackson Arnett

Creative Minister | High Desert Church

"Matt is a Church Comm and Creative guru. I really believe it. He is so efficient and effective in his outsource help to churches and very flexible and understanding of the pace of working with church leaders. On the side of creative teams and culture Matt has deep insights that have formed and shaped the process of intake, management, and execution for our creative team at High Desert Church. He is amazing at finding problems in a system and offering a myriad of solutions. If you need a creative team turned healthy or help as a stop gap for a season I couldn’t recommend Matt enough."

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